Modular eDM System

Our clients send around 800k emails a week and wanted a versatile solution that would uphold brand integrity, decrease time to market and would cater to multiple categories of communication.

I spearheaded the research, design and development of the Modular eDM System which delivered on all of the factors above. This reduced the time it took designers to create complete eDM designs from 8 hours down to 15 minutes.